We were paired with the frying squad by Invest NI as part of the brand consultant design framework. We were asked to produce a franchise pack to help them engage with perspective franchisee’s. We created a storyboard for the brochure to lead the perspective client through the process in a clear and simple manner. We art directed a photoshoot and worked with a copywriter to get tone of voice right. The finished product is a dynamic, professional, informative and eye catching franchise pack.